NY Times coverage of ad agencies away from oil and gas clients highlights a new report by CSSN Director of Research Bob Brulle, CSSN Scholar Melissa Aronczyk, and CSSN Scholar Jason Carmichael.
“But it will be tricky for advertising and communications firms to make a clean break. BP, ChevronTexaco, ConocoPhillips, Exxon Mobil and Shell help drive the marketing business, having spent nearly $3.6 billion on advertising since 1986, according to a report last year led by Robert Brulle, a visiting professor of environment and society at Brown University.”